Valentino Launches Capsule for Cash & Rocket Female Tour

In What's New, Industry News by Lauren Parker

Cash & Rocket Tour 2015

Cash & Rocket Tour 2015

Ladies, start your engines! Cash & Rocket, the world’s only all-female charity-fundraising car tour, kicks off this week, featuring famous fashion faces competing in Europe to raise money for charity.

Getting behind the wheel for Cash & Rocket 2015: Valentino’s co-creative director, Maria Grazia Chiuri; models Arizona Muse, Selita Ebanks, Jodie Kidd, and Ashley Graham; actress Rosario Dawson; last year’s fundraising champ Chloe Green; plus 70 other high-profile women.

Julie Brangstrup, Founder of Cash & Rocket (left) and Leila Yavari, Fashion Director of STYLEBOP.com.

Valentino has also created a capsule collection to be sold through the tour’s retail partner, Stylebop.com. Featuring ready-to-wear (including camouflage jumpsuits), accessories (like backpacks and of course, driving gloves!) and small leather goods, 20% of the Valentino capsule’s proceeds will go to the charity partners. All Valentino x Cash & Rocket accessories are emblazoned with a studded heart motif.

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Valentino driving gloves for Cash & Rocket 2015

The tour kicks off this Thursday in London before traveling through France and Italy, ultimately arriving in Cannes for the Film Festival. Participants compete to raise the most money for OAfrica, Shine on Sierra Leone and Sumbandila, three charities that support women and children in developing countries. Last year’s Cash & Rocket tour raised more than $1.3 million for the charities.

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Valentino camo backpack for Cash & Rocket 2015

“Stylebop.com is delighted to support three amazing charities as the retail partner for Valentino’s Cash & Rocket capsule collection,”  Leila Yavari, Stylebop.com fashion director said. “Representing Valentino’s values of modernity and elegance, the capsule collection, Valentino for Cash & Rocket, is the perfect way to dress for summer, while helping raise funds for important humanitarian causes.”

www.cashandrocket.com

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