VIDEO AD SPENDING ON SOCIAL PLATFORMS IS RISING FAST

In The Daily Scoop by Accessories Staff

As consumers become more comfortable watching video on their mobile devices (Facebook reached over 8 billion video views per day; Snapchat over 10 billion video views per day), marketers are rethinking traditional video. It’s no longer just 30- or 60-second TV spots, but more about branded feed-based videos on social media. Read more on eMarketer

ZAPPOS' COOL NEW SHOWBOX CAN BE CUT UP AND REPURPOSED IN A BUNCH OF WAYS
WHY IS IT TAKING FASHION SO LONG TO GET ON BOARD WITH SUSTAINABILITY?