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Shopping Study: Not All Social Media Sites Are Equal

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Denver—Facebook may be generating the lion’s share of social media-driven shopping sessions, but Pinterest is driving the highest average spending per online shopping session. Perhaps because Pinterest’s image-oriented interface and curated content appear to be more effective than 140-character tweets in driving traffic to retail sites. That’s what RichRelevance, a …

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E-Tailing Report Shows Further E-Commerce Investments

In eCommerce, Industry News, What's New by Accessories StaffLeave a Comment

Chicago–E-commerce is growing, and as a result, merchants will be investing “significantly more” in 2011 compared to 2010, according to the e-tailing group’s 10th Annual Merchant Survey. While the full report is available for purchase, a summary reveals the following: 90% of merchants anticipate Internet revenues will increase over last …