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EXPERT OPINION: THE MACY’S 100 AND ITS COLLATERAL DAMAGE

In Industry Experts, Industry News, People, What's New by Accessories Staff

Industry Experts

Pamela N. Danziger is an internationally recognized expert specializing in consumer insights for marketers targeting the affluent consumer.  She is president of Unity Marketing, a marketing consulting firm she founded in 1992. In a recent blog post, Danziger  projects some of the potential affects of the recently announced Macy’s closings.   Following …

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Expert Opinion: What Does a Neiman Marcus IPO Signal for Affluents

In Industry Experts, Industry News, What's New by Accessories Staff

Industry Experts

Pamela N. Danziger is an internationally recognized expert specializing in consumer insights for marketers targeting the affluent consumer.  She is president of Unity Marketing, a marketing consulting firm she founded in 1992. Here, she discusses the Neiman Marcus IPO and what it might be signaling for the luxury customer. Neiman …

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Scrooge Syndrome: Affluents’ Confidence Dips to Great Recession Lows

In Industry Experts, What's New by Accessories Staff

Industry Experts

Stevens, PA–Call it the “Scrooge Syndrome.” The consumers who have the money–and loads of it–are worried about the economy and therefore cutting back on their spending. The LCI, Unity Marketing’s measure of affluent consumer confidence, dropped to 46.4 points in October 2014, marking a sharp drop in affluent’s consumer confidence …