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After Selling Majority Stake, William Ackman Finally Departs JCPenney

In Industry News, Reports, What's New by Jeff PrineLeave a Comment

New York—After a controversial and often contentious tenure as JCPenney’s largest shareholder and member of its board of directors, William Ackman, activist investor behind Pershing Square Capital Management, has sold his stake in the retailer. According to documents filed Monday in a regulatory filing with the Securities & Exchange Commission …

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JCPenney Taps Top Kraft Executive to Be Marketing Chief

In Industry News, Marketing, What's New by Jeff PrineLeave a Comment

Plano, TX—JCPenney today filled a longstanding vacancy on its top executive list. Confirming rumors, the department store named Debra Berman as senior vice president of marketing, effective August 2. Last month, Advertising Age reported that Berman, who had been vice president, vice president, marketing strategy and engagement, directing global brand …

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JCPenney Reinstates Dress Code for Associates

In Industry News, Reports, What's New by Accessories StaffLeave a Comment

Plano, TX—Myron “Mike” Ullman, the interim chief executive who returned to steer JCPenney after the disastrous tenure of Ron Johnson, continues to reverse many of the mandates Johnson instituted. The latest, according to Bloomberg News, is reversing the relaxed dress code Johnson implemented, namely that employees, including sales associates, could …