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Cool-Girl Marni Label Goes Mass with H&M Collaboration

In Industry News, Marketing, What's New by Lauren Parker, Accessories MagazineLeave a Comment

Stockholm–The dust has barely settled on H&M’s Versace collaboration and already the fast-fashion retailer is preparing for its next one. This time, H&M is teams with hip Italian brand Marni, a print-heavy label favored by cool girls with the confidence to pull-off the bold clashing patterns and arts-and-crafts vibe. The …