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Worldwide Licensing Retail Sales Hit $241.5B: Study

In What's New, Industry News by Accessories Staff

New York—The International Licensing Industry Merchandisers’ Association (LIMA) announces the results of its first-ever LIMA Annual Global Licensing Study, quantifying worldwide royalty rates and accompanying retail sales. According to the report, retail sales for products bearing the trademarked names and likenesses of cartoon characters, corporate logos and brands, major sports …