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Sears Appoints New Merchandise Chief for its Sears, Kmart Stores

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People

Hoffman Estates,IL—Sears Holdings announced today that Ron Boire will become executive vice president, chief merchandising officer and president, Sears and Kmart formats. Boire comes to Sears Holdings from Brookstone, Inc. where he was president and chief executive. In this new role, Boire will lead merchandising and retail stores for both …

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“Modern Family”‘s Sofia Vergara to Be Next Kmart Brand

In Industry News, Marketing, What's New by Accessories StaffLeave a Comment

Troy, MI—Sofia Vergara, one of the stars of ABC’s Emmy-award winning TV series, “Modern Family,” is joining Kmart’s growing family of celebrity brands. Kmart teamed up with LF USA, a division of Li & Fung Ltd. and Latin World Entertainment Licensing to develop lifestyle collection around the Columbia-born actress. Vergara, …