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EXPRESS YOURSELF: DIY FASHION STATIONS GO UPSCALE

In Industry News, Uncategorized, What's New by Lauren Parker, Accessories MagazineLeave a Comment

We’re in a strong climate of self-expression—from loud-and-proud protest messages to highly personalized street style that challenges top-down fashion dictates. Designers have made it easy to accessorize this moment with an endless array of DIY accessories that can be mixed-and-matched for any mood…or built from scratch.  This is being done …

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ARTIST HAND PAINTS CELINE BAGS AT BARNEYS “EXCLUSIVELY YOURS” EVENT

In Industry News, Marketing, What's New by Lauren Parker, Accessories MagazineLeave a Comment

In-store personalization is one of the hottest touch points at the moment, from gold-leaf monograms to heat-pressed patches. But the trend is continually going more upscale, with commissioned artists painting right onto designer items purchased by consumers just moments before. Case in point: this weekend’s in-store customization event Exclusively Yours …

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Announcing The Shoes of Prey “Design Your Own Shoes” Studio at Nordstrom

In Industry News, Marketing, What's New by Accessories StaffLeave a Comment

New York—Just in time for the holidays: Shoes of Prey announced an exclusive partnership with Nordstrom to house their design-your-own-shoes studio concept in six major locations across the country.  The first Shoes of Prey Design Studio at Nordstrom opened Monday on at the retailer’s Bellevue Square location in Bellevue, WA …

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vPersonalize.com Launches Custom, Design-Your-Own Accessories, Apparel

In Industry News, What's New by Accessories StaffLeave a Comment

San Francisco—vPersonalize.com today announced the launch of its new full-custom, online store for customers to design and buy their own personalized apparel and accessories. vPersonalize.com features a web-based configurator that allows consumers to design directly on a 3D model of a T-shirt, backpack or bag and get it custom made …