Stella & Dot Expands into Lifestyle Brand

In Industry News, What's New by Lauren Parker1 Comment

Stella and Dot handbagsSan Francisco—Stella & Dot, the trendy jewelry company that has made the home-based shopping party cool again, continues to surge in many ways.

n378tu_juniper_necklace_1Named after the co-owners’ grandmothers, Stella & Dot won the 2012 ACE Award for Retail Innovation from the Accessories Council and has recently expanded its fashion jewelry base to include handbags, scarves, candles, tech accessories and small accessories items.

“This collection marks our launch as a lifestyle brand,” says Blythe Harris, Stella & Dot chief creative officer, speaking about the handbag launch. “The patterns and silhouettes are meant to wardrobe back to our jewelry to create a lifestyle vibe that evokes a sense of joy and adventure.”

Stella and Dot jewelry travel case

Totes, travel cases, weekenders, jewelry rolls (perfect for all that Stella & Dot jewelry), cosmetic cases, hanging beauty bags and tech cases will retail from $22 to $138.


Bold and colorful scarves add to the mix, retailing for $59. Vivid packaging is the final touch on all accessories.

Stella & Dot merchandise is only available through Stella & Dot Independent Stylists or on


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