Sergio Rossi is the latest designer launching a fashion film for the holiday season. Directed by Bruno Motti, “The Magic Kingdom” hit the internet and social media as a fashionable take on the old classic Alice in Wonderland.
In it, the models Lou Schoof as Alice, Nataliya Bulycheva as Bianca and Bhumika Arora as a character called Jas star alongside a white rabbit. The trio dances around the mystical Sergio Rossi factory in Italy, chasing the rabbit, waiting impatiently trying to sneak through side doors, as their Christmas footwear orders are lovingly prepared. In the end, the models get their shoes—mules, thigh-high boots and sandals for all!