In a strategic partnership with licensor Titan Industries, the Rachel Roy Brand announces it will debut a new footwear line slated to hit retail in Spring ’18. The collection of sandals, pumps, booties, loafers and slides employs a design-driven approach with a focus on comfort.
“When designing shoes, I lean toward a beautifully balanced approach that blends classic and whimsical, refined and relaxed, sexy and strong,” says Rachel Roy, founder and creative director of her eponymous brand. “Shoes are the frame that holds our outfits together. Tall, short, narrow, wide—a beautifully designed shoe is universal.”
Featuring additional forefoot padding for comfort, the collection aims to maintain a streamlined, style-driven approach offered in sizes 5 to 12 in medium and wide widths. Retailing for $59 to $129, the RACHEL Rachel Roy Spring ’18 collection will make its debut to the industry in New York City at the August FFANY market.
“We’re looking to forward to Titan Industries and Rachel Roy becoming great partners,” said Brad Bailey, President of Titan Industries LLC (current licensors for footwear lines Badgley Mishka, Daya by Zendaya and Splendid). “Her team is extremely creative and fun to work with. We are off to a strong start and have high expectations for the brand.”
Founded in 2004, Rachel Roy’s ready-to-wear and accessories business includes contemporary and curvy sportswear, dresses, outerwear, jewelry and swim.