Privé Revaux Rolls Out Celebrity Selfie Campaign For Fall

In Paparazzi, What's New, Industry News by Lauren Parker, Accessories Magazine

Privé Revaux is letting celebs turn the camera lenses on themselves.

Taking a new approach to celebrity photoshoots, eyewear brand Privé Revaux had celebrities take their own selfies for its Places We Love Part 1 sunglass collection and the launch of the new Places We Love, Part 2 collection. Brand partners Jamie Foxx, Hailee Steinfeld and Ashley Benson shot selfies on iPhone X’s—allowing them to show off their style and personality.  The selfies will serve as the brand’s official campaign images for these new fall collections.

The on-trend designs in the Places We Love Part 2 are inspired by some of our favorite destinations around the globe, with high-quality styles retailing for $29.95/pair. Unique frame shapes define this new group with fashionable selects including triangle frames, elongated designs and double lenses.


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