New Online Shopping Site Rewards Users For Influencing Social Networks

In eCommerce, What's New, Industry News by Accessories Staff

Yuno LogoCharlotte, NC–Yuno, a new social shopping e-commerce site that allows users to discover and shop for more than 70 million products, announced today the company’s official public launch after a month in private beta.

Free to use, Yuno curates fashion, lifestyle, sports and technology products from the best retailers in the world, including Macy’s, Best Buy, Nieman Marcus, Saks Fifth Avenue and Foot Locker, and rewards users with cashback on every purchase made.

Founded by sports lawyer turned tech entrepreneur Andre Walters, the startup has secured several hundred notable retail partners to date. Yuno’s team of content curators monitors the latest trends and presents the best products from the company’s retail partners to Yuno’s community of online shoppers. In addition to providing users with cashback on every purchase, Yuno also rewards users with cashback every time someone in their Yuno social network sees what they purchased and decides to buy the same or related product. Yuno’s social shopping experience also gives users the opportunity to “like,” comment on, and recommend products to friends in their social network.

There is no limit to how much cashback a Yuno user can earn. Ultimately, the most active Yuno users are positioned to receive up to 100% cashback on their purchases depending on their level of influence or “social capital” among their Yuno followers. As the company’s name suggests, “Yuno” helps the consumer benefit not from what they know, but who they know.

“At Yuno, our mission is to help everyday people enhance their lives based on who they are and who they know,” said Yuno CEO Andre Walters. “With social media, the power to generate attention and to influence others’ behavior is no longer limited to famous celebrities. We are all valuable in the world of commerce through word of mouth marketing, and we believe that value should be recognized in our everyday transactions by the companies we support.”


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