Limelight to Reopen as New NY Retail Concept

In Marketing, What's New, Industry News by Accessories Staff

Limelight Marketplace

New York—The Limelight Marketplace, a new shopping “experience” featuring more than 60 shops housed inside a historic 163-year-old former church, is slated to open April 23

Located at 656 Avenue of the Americas at 20th Street, Limelight Marketplace is a new concept that mixes fashion, food, design, art and more inside the Gothic walls of a former landmark Episcopal church that until a year ago had been converted into a famous nightclub.

According to Jack Menashe, ceo, Limelight Marketplace is inspired by the U.K.’s Covent Garden, Dover Street Market and Burlington Arcade.

“Our plan offers something for everyone–with high-end fashions and affordable accessories, unique artwork and home décor, a ‘sweet shop’ overflowing with delectable treats, a market offering the ultimate selection of both locally sourced and gourmet foods, multiple eateries, a renowned salon, and much, much more,” says Menashe. The three-story building will open with more than 60 shops, described as a “who’s who” of the eclectic worlds of fashion, accessories, food, design, art, beauty and more, including: LeSportsac, Hunter Boots, Selima Optiques, Caswell Massey, J. Sisters Salon, Grimaldi’s Pizzeria, Brocade Home, It’s Sugar, Lulu Denim, Silly Souls, Thérapie New York and Sue Devitt, among many others.

The Limelight Marketplace concept is to provide a turn-key solution to startups and established brands looking for a presence in the New York City retail market without the usual costs associated with a street front address. Under the Limelight Marketplace’s business model retail participants have reduced start-up and maintenance costs and the Limelight Marketplace supplies them with POS systems, technology, store build-out and maintenance support, branded materials, and marketing, PR and visual merchandising services.

Limelight Marketplace will be open Monday to Saturday from 10 a.m. to 10 p.m, Sundays 11 a.m. to 7 p.m., with the restaurant spaces remaining open later.

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