The gala, attended by some 600 guests, was a tribute to the significant impact that retailers and vendors play in partnering with a not-for-profit to meet the needs of those struggling to survive either poverty or natural disasters.
As part of the event, the K.I.D.S. Retailer Award was given to Steven Lawrence, executive vice president and senior merchandise manager of men’s, children’s and home at JCPenney. Lawrence, who was presented the award by Mike Ullman, JCPenney’s executive chairman, said that “corporate social responsiblity plays an integral role” in JCPenney’s culture and policies.
Other awards went to Joe Shamie, co-president of Delta Children’s Products, who received the Humanitarian Award. Speaking about the tradition of giving back instilled in him since his youth through his family, Shamie noted the joy that he feels when he and Delta Children’s Products can provide products to children around the country.
The evening was topped off by the humorous and upbeat introduction by Teen Vogue’s Andrew Bevan in presenting the K.I.D.S. Annual Award to Brian Irving, vice president, Global Digital Marketing at Levi Strauss & Co., and by the uplifting songs sung by the Broadway Youth Ensemble.
About Kids in Distressed Situations
Since its inception in 1985, K.I.D.S. has provided 67 million underprivileged and disaster-struck children with over one billion dollars of NEW clothing, toys, basic necessities, juvenile products, books and much more. The donations of new products are distributed through an established network of nearly 1,000 local community social service agencies in the U.S.and abroad. K.I.D.S.’ efforts reach youth, age 0-18, and their families who are challenged by poverty, homelessness, domestic abuse, low literacy, military family service, major illness, incarcerated family members and disaster survival. For more information on donating new products and supporting our work, please visit www.KIDSdonations.org.