Item of the Day: Rust-Oleum

In Item of the Day, What's New by Accessories Staff

neverwetA summer shower thunderstorm sends all of us scurrying for cover. But what if you didn’t have to…what if instead of avoiding puddles, you stomped right through them?

Neither water, mud or slush can damage shoes anymore thanks for a new treatment from Rust-Oleum called NeverWet Boot and Shoe water repelling treatment. It’s supherhydrophobic treatment protects materials from the harshest of weather conditions without altering their appearance.

NeverWet Boot and Shoe water repelling fabric treatment is applied in one simple step and dries to a crystal clear finish that will not change the look or feel of the item. The treatment forms a protective barrier around the individual fibers on the surface and will protect fabrics such as suede, polyester, polyester/cotton blends, canvas and leather from water damage.

nversetshoes“Everyone has been there. You step in a puddle, and your shoe is completely soaked,” said Sean Lavery, a brand manager for Rust-Oleum. “Now with NeverWet Boot and Shoe this is no longer an issue. This treatment will keep your shoes clean and dry in any weather condition.”

Application is simply too. NeverWet Boot and Shoe is applied in a single step, using a simple trigger spray–an ideal application for tennis shoes, athletic shoes, winter boots and more. Allow the treated item to dry for 24 hours before exposing the surface to water.

We wonder if this means we can wear our Louboutins in the pool?

Retail: $15.99

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