Item of the Day: Robert Verdi’s Great Bag Co

In Item of the Day, What's New by Lauren Parker, Accessories MagazineLeave a Comment

‘Hey, that’s a GREAT bag!’ International tastemaker Robert Verdi’s inspiration for Great Bag Co’s Model M. was simple: “Make a ‘great bag’ for girls to tote and pack anything they need, for anywhere they go.” Verdi admits he’s been known to offer Model M bags to women who compliment his bag with ‘that’s a great bag!’

The unique bag has three design patents and is a feat of handbag engineering. Fabricated of proprietary polymer Fashion-Flex™, the bag is a molded one-piece creation that keeps its structure, takes color beautifully (there are 15 color options), is lightweight and is easy to clean. While the initial launch was around the Model M., this hands-free mini “Model D” launching this month, while a 2-handled Lady will roll out for Spring 18.

Retail for the Modern M is $120.

Kicking it into high gear for the holidays with our friends @accessoriescouncil #CookiesAndCocoa

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