Hobo Truck Tour to Hit the Pavement This Summer

In What's New, Industry News by Dana Cassidy

Mobile Hobo 4 1 (1) (2)Annapolis, MD–Honk your horn if you love Hobo!

The handbag retailer is hitting the road this June with Mobile Hobo—a “food truck for fashion” that will showcase a seasonal assortment of bags, small leather goods and jewelry.

The tour pays homage to the brand’s humble beginnings in 1991 when founder Toni Ray cashed in her life savings, bought a beat up old van and convinced her daughter Koren and future son-in-law to journey to New York City to sell Hobo’s first collection.

The truck will rev its engines beginning in Hobo’s hometown of Annapolis and will make its way up the East Coast with plans to hit the West Coast next winter.

All goods on display will be priced between $20 and $298.

Hop in!


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