Hanes Goes Holistic with Wellness Line

In Industry News, What's New by Lauren ParkerLeave a Comment

HanesNew York–A spa was the perfect venue to launch the new “wellness” line by Hanes Silk Reflections, which promises to make women feel good as well as look good.

Editors and stylists gathered recently at Oasis Day Spa in New York to preview the new Pure Bliss hosiery line, with built-in wellness properties.

According to Hanes, “breakthrough technology combined with innovative yarns help micro massage legs with bi-directional graduated compression to invigorate and revitalize.”

Sheers feature 10 denier appearance and come in Natural, Barely There, Gentlebrown, Barely Black and Jet. Opaques come in 70 denier appearance and are available in Mocha and Black.

Hitting major department stores this August, both sheers and opaques will retail for $13.


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