Groupon Launches Tablet-Based Gnome Platform for Retailers

In Marketing, What's New, Industry News by Lauren Parker

Gnome_w_StandChicago–Groupon today announced Gnome, a tablet-based platform that offers “sophisticated tools for local merchants to more effectively run their businesses and understand their customers.”

The tablet lets merchants recognize their Groupon customers as they enter their business, seamlessly redeem Groupons and save time and money with a simple point of-sale system and credit card payment processing service.

“Gnome is an amazing piece of technology that plugs our merchants into the Web and helps them form relationships with every customer that walks in their front door,” said Eric Lefkofsky, CEO. “When it’s complete, Gnome will serve as an operating system for merchants to run their entire operation and enable them to create real-time promotions that bring customers into their business when they need them the most.”

This YouTube promotional video shows Gnome’s application:

Gnome will soon integrate with popular accounting software programs such as QuickBooks and Xero and offer a suite of customer relationship management tools, including the ability to customize marketing campaigns based on purchase history, share customer feedback via social media, etc. 

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