Grand Bazaar Shops to Open on “50-Yard Line” of the Las Vegas Strip

In Marketing, What's New, Industry News by Accessories Staff

Grand Bazaar Shops Las Vegas - IntersectionLas Vegas—When retailers are lucky enough to be situated at once of the busiest intersections in the world, boasting more than 20 million people who pass through the site each year–more than half of the city’s annual tourist population—the shopping experience must be exceptional.

That’s the promise of a new center-Strip shopping “spectacle”, the Grand Bazaar Shops Las Vegas.

The much-anticipated retail attraction delivers big brand names, intimate boutiques and international flavors, packed into a two-acre outdoor shopping promenade. Opening to the public on February 26, the immersive retail experience, located adjacent to Bally’s Las Vegas, features more than 120 shops, including exclusive first-to-market brands and international retailers at the heart of the Las Vegas Strip.

“Grand Bazaar Shops will captivate people looking for something more than what today’s brick-and-mortar retail outlets typically provide,” said Larry Siegel, chairman of Juno Property Group, one of the developers. “This new concept that we are introducing at the 50-yard line of the Las Vegas Strip is truly special and we feel the experiences within it will create a must-see attraction for visitors and locals alike. We are reimagining retail at the crossroads of the busiest intersection in Las Vegas.”

Food, Fashion & Fun

The attraction brings together a mix of merchants and restaurants in an urban shopping scene. Guests will be able to interact with stores in which they can design their own sandals, barter for the best price, observe live artists creating fine art, explore virtual showrooms, and more.

Spanning more than two acres, Grand Bazaar Shops will introduce a host of boutiques with sizes ranging from 150 to 300 square feet. In addition, a select group of retailers will have a larger presence, with boutiques ranging from 1,000 to 2,400 square feet. Grand Bazaar will also feature an array of food, bar and restaurant concepts, occupying 26,500 square feet of space, some with second-story views overlooking the Las Vegas Strip.

Reminiscent of world-renowned markets such as Istanbul’s Grand Bazaar and London’s Portobello Road, and newer examples such as New York City’s Grand Central Terminal and San Francisco’s Ferry Building, Grand Bazaar Shops will feature varied and one-of-a-kind apparel, footwear, eyewear, accessories, jewelry, health and beauty, specialty and electronics offerings.

Popular brands, such as Swarovski, Swatch, UGG and TOMS, will invite shoppers with distinctive store models and experiences not found elsewhere. U.S. brands making their Las Vegas debut include Hawaiian fashion and home furnishings retailer Martin & MacArthur and Los Angeles handbag designer Hammitt. Additionally, Grand Bazaar Shops will feature popular international companies expanding their presence in the U.S. like Superdry, Havaianas, and Costa Rican jewelry brand AG by Aa Gutierrez Wearable Art.
Central to the Grand Bazaar Shops’ experience will be the Swarovski Crystal Starburst. Brilliantly colored light with sound and video, the Starburst soars above Grand Bazaar Shops’ colorful, mosaic-patterned rooftop canopy and will be the star of a nightly LED spectacle. The 14-foot-diameter sparkling sphere, composed of 924 custom-cut Swarovski crystals and more than 1,800 points of light, will be an exciting focal point of the new retail venue.

Grand Bazaar Shops Las Vegas - AerialThe shops are directly adjacent to the Bellagio fountains, and major casino hotel properties, including Bally’s Las Vegas, Paris Las Vegas, Caesars Palace and The Cromwell. http://www.grandbazaarshops.com.

 

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