Emilio Pucci, Marcolin Sign a Worldwide Exclusive Eyewear License

In What's New, Industry News by Accessories Staff

Scarf design by Emilio Pucci circa 1957

Scarf design by Emilio Pucci circa 1957

Longarone (Belluno), Italy—Marcolin Group and Emilio Pucci announce having reached the worldwide exclusive license agreement for the design, production and distribution of sunglasses and eyeglasses for fashion brand Emilio Pucci.

The license, effective January 2015 with the launch of the first sunglasses collection, will have the duration of five years, renewable. The eyewear release will speak to an “extremely feminine woman, embracing radiant and refined aesthetics and a luxury lifestyle in which creativity and minimalism will come together,” the companies stated.

Giovanni Zoppas, chief executive of Marcolin Group, says: “In common we have the high affinity for the attention to the product and to the brand codes and values: these elements let us successfully face a more and more challenging market. Our product offering including Emilio Pucci will provide additional quality to the women’s universe that we address”.

Adds Laudomia Pucci, chief executive at Emilio Pucci: “We’re enthusiastic to work with Marcolin Group. Both companies are bearers of Italian values and able to interpret with creativity and innovation the heritage and patrimony of which they are international witnesses. The continuous research of innovative materials, design and quality represent the great asset of this partnership. The agreement allows the product reinforcement in its global dimension, aiming to grow in traditional and new markets following the Pucci brand solidification and expansion”.


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