Don’t Miss Our Live SS18 Trend Presentation at NY Women’s Market

In What's New, Industry News by Lauren Parker, Accessories Magazine

You won’t want to miss a dynamic SS18 trend presentation this Sunday, kicking off Accessories Magazine’s program of live events at NY Women’s Market.

Spring/Summer 2018: Trend Presentation Through the Accessories Lens, presented by trend expert Jayne Mountford, will be held Sunday, August 6, 2 p.m. at the Crystal Palace/Accessories Magazine Lounge.

At this 40-minute long drop-in presentation with hundreds of images, Mountford will walk attendees through what they need to know for the coming season. The presentation is free and there is no need to sign up. A Q&A will follow.

“As our industry finalizes Spring 18 designs and prepares seasonal buys, it’s more important than ever to hone in on the right items,” says Mountford. “With trends coming from every direction–down from the designers, up from the street and sideways from social media–it can be overwhelming. At Accessories Magazine, we’re here to help you cut through the ‘noise’ and focus on the essentials. I’m delighted to have the opportunity to present to you the 5 Big Trends and Seasonal Key Concepts for Spring/Summer 2018 as seen through the accessories lens.”

Outlining the five big trends for Spring/Summer 18, the presentation will feature:

  • Inspirations, influences and themes
  • Color
  • Prints and patterns
  • Key items

Complementing the presentation will be a separate Trend Vignette display at AccessoriesTheShow featuring merchandise pulled from the show floor.

About Jayne Mountford: A veteran of the B2B digital publishing industry, Mountford was most recently the Publisher of the Fashion Times Group of websites. Previously, she worked at global trend intelligence company Stylesight, where she held the position of Vice President of Trend Reporting. Jayne is the founder of, a unique website offering the first social media experience for the trend forecasting industry. She graduated from Oxford Brookes University with a degree in Social Anthropology and History.


While the trend presentation runs the first day, but sure to check out the rest of Accessories magazine’s educational program, featuring famous designers, style icons and industry leaders.

Monday, Aug 7, 2:00 p.m.
Panelists: Norma Kamali, Iris Apfel, Stephanie Solomon
Moderated by Lauren Parker, Editor-in-Chief, Accessories Magazine
A lively panel on the benefits of vintage, and how to use it to set your store apart.  Vintage enthusiasts and lovers of vintage are invited to show off their favorite vintage piece(s) and share their vintage stories.

Tuesday, Aug 8, 10:00 a.m.
Rachel Shechtman, Founder of themed retailer STORY, offers insights to telling a compelling story.  Find out how Rachel manages to make the brick and mortar experience feel like a live webpage with its ever-changing themes, products and point of view. A Q&A led by Lauren Parker, Editor-in-Chief, Accessories magazine.

Accessories Magazine Trend VignettesDaily: ACCESSORIES MAGAZINE TREND VIGNETTES Swing by Accessories Magazine’s trend vignettes on the show floor (Booth #3165) to see the hottest trends of the season and map out your buys. Created by Trend Expert Jayne Mountford, who will also be delivering her SS18 Trend Presentation at the show, the vignettes feature items pulled from the show floor, all labeled with brand and booth number.

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