Collaboration: Drew Barrymore x Crocs

In What's New, Industry News by Lauren Parker, Accessories Magazine

Drew Barrymore x Crocs

Drew Barrymore has a lot of loves, and Crocs is her latest.

With the just launched Drew Barrymore x Crocks Color Block Collection, the Golden Globe Award-winning actress, producer, director, cosmetics line creator, author and mother proves her shoes are just as sunny and adorable as she is.

“When it came to designing my first ever footwear collection with Crocs, I was inspired by love, positivity and the little quirk – or quirks, in my case – that makes each of us unique,” said Barrymore.  “Working together on these Drew Barrymore Crocs styles was a genuine labor of love and I’m excited to share a piece of my one-of-a-kindness with the world.”

Barrymore returns as as one Croc’s three ambassadors for the evolution of its “Come As You Are” campaign in 2018. Anchored in optimism, versatility and comfort, “Come As You Are” encourages people to be comfortable int heir own skin, and of course, their own shoes.

“Drew is unapologetically optimistic and delightfully positive, and we think those traits, which are also central to our brand philosophy, shine throughout the Drew Barrymore Crocs Color-Block Collection,” said Michelle Poole, Crocs Sr. Vice President of Global Product and Marketing. “These styles do a great job capturing Drew’s spirit while offering our consumers a fresh, stylish take on several of our iconic Crocs silhouettes for women and children.”

Retails range from $44.99 for the Classic Clog and $49.99 for the Crocband™ Clog and $Crocs Sloane Slide. A children’s collection is available for $29.99 and $34.99.

A second Drew Barrymore Crocs Collection will launch globally in May 2018 and will feature exclusive graphics and embellishments on Crocs Classic Clogs, Crocband™ Clogs and Crocs Sloane Slides, as well as Crocs Isabella Sandals and Flips.

 Drew Barrymore x Crocs


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