While every day should be Independent Retailer Month, July is the officially designated month to celebrate those indie stores that build local economy and community.
Experiential retail STORY has unveiled its newest theme and it is LOVE STORY… just in time for Valentine’s Day. But this theme actually isn’t about pairing off; it’s about self-love courtesy of female-owned brands and startups.
Mobile doesn’t just mean apps on your phone; it’s increasingly meaning a way for retailers to literally roll into town, with fresh new merchandise each time.
You don’t need to be a sporting goods store to attract sports fans! How one upscale fashion retailer is channeling Superbowl Spirit.
When is a blue box more than a blue box? When it houses fine and bridge jewelry from famed jeweler Tiffany & Co. Following the debut of its Blue Box cafe at its New York flagship, Tiffany & Co. continues to roll out blue box pop ups around the world. …
It’s no surprise that neighborhoods are collectively throwing modern “block parties,” especially around the holidays, with stores teaming up with extra hours and extra TLC for their customers. Case in point: New York’s trendy Meatpacking District’s inaugural ‘Very Merry Holiday Hours’ event.
Every 10 weeks this hip concept shop rolls out a series 10 categories with 10 items each, donating 10% of the profits to a good cause.
Shot in Los Angeles and directed by Warren Fu, the short film follows model Selena Sloan as she’s transported into a 24-hour party—bursting with color, games and the spirit of the holidays.
How one digital retailer hit the streets to create a physical-meets-digital ad campaign.
It’s not every day that you come across someone with one of the hottest vineyards in the Hamptons, a hip handbag line and multi-brand retail store. But for Joey Wölffer, owner of Wölffer Estates Vineyard in Sagaponack and her eponymous store in Sag Harbor, it’s all par for the course.
Marie Claire’s The Next Big Thing Concept Shop takes consumers to the next level of shopping, fusing fashion, tech, entertainment and beauty.
This year, brands are coming out swinging with Fall ad campaigns, and 10 just wasn’t enough! Enter round two, featuring decade-surfing looks and space-age styling.
Today, the look of your Instagram feed is equally as important as the look of your website, catalog and ad campaign. Social media is a powerful way to connect with consumers, but if shoppers discover a brand or store on social media, and the aesthetic doesn’t follow through the rest …
Michael Kors has tapped British model Edie Campbell for its Fall 2017 campaign and the results are nothing short of full-on glamour. The campaign was shot by renowned fashion photographer Mario Testino in the back of a vintage car in London, where Campbell is seen draped in a sexy gold …
Calvin Klein’s creative chief Raf Simons teams up with The XX for their latest video.
Nordstrom dropped its newest campaign featuring famous faces for its anniversary sale.
First images from Coach’s new Fall 2017 campaign starring Selena Gomez are here!
Cartier is reissuing its Panthère jewelry watch, a relic from the 1980’s, and it’s called on a Hollywood power player to create a short film to mark the occasion. Sofia Coppola, an Academy Award-winning director and style icon in her own right, has directed the commercial, due out on social media and in …
Freeling fresh? Retail concept shop STORY certainly is! Its latest revamp-the-entire-store theme is “Fresh,” created in partnership with Jet.com. While many of the curated products focus on food and wellness, cute items like strawberry handbags and banana-print shoes made the offerings as chic as any of the retailer’s fashion pop-ups. Besides, …