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ARTIST HAND PAINTS CELINE BAGS AT BARNEYS “EXCLUSIVELY YOURS” EVENT

In Industry News, Marketing, What's New by Lauren Parker, Accessories MagazineLeave a Comment

In-store personalization is one of the hottest touch points at the moment, from gold-leaf monograms to heat-pressed patches. But the trend is continually going more upscale, with commissioned artists painting right onto designer items purchased by consumers just moments before. Case in point: this weekend’s in-store customization event Exclusively Yours …

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IN THE MARKET: WHAT’S IN STORE FOR FW17 AT 100% BLOOMINGDALE’S

In Industry News, Marketing, What's New by Lauren Parker, Accessories MagazineLeave a Comment

As retailers aim to set themselves apart with in-house private brands, Bloomingdale’s has taken that concept to a whole new level with 100% Bloomingdale’s–an ambitious, year-old program whereby hundreds of designer exclusives are presented each season. At today’s Fall 2017 preview press event, Bloomingdale’s underscored how closely it works with …