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BOOK: “SHOPS THAT POP: 7 STEPS TO EXTRAORDINARY RETAIL SUCCESS”

In Industry News, What's New by Lauren ParkerLeave a Comment

To all the “Davids” out there battling the retail “Goliaths”, here is some expert assistance. In the recently released book Shops that POP!: 7 Steps to Extraordinary Retail Success, speaker, author and market researcher Pamela N. Danziger teams up with market researcher/analyst Jennifer Patterson Lorenzetti to offer retail success tips. …

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DECKERS RELAUNCHES KOOLABURRA AS UGG’S ‘MORE AFFORDABLE’ SISTER LABEL

In Industry News, What's New by Accessories StaffLeave a Comment

Ladies and gentlemen, meet Ugg’s “little sister”: Koolaburra. The Santa Barbara-based footwear label, which was acquired by Deckers Brands more than a year ago, is now being re-positioned as Ugg’s “more affordable” sister brand, where everything will be under $100. “In terms of positioning, Ugg is a premium brand that’s sitting …

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STUDY: ONLY 16% OF RETAILERS SAY THEIR PROMOTIONAL PLANS ARE HIGHLY STRATEGIC

In Industry News, What's New by Accessories StaffLeave a Comment

If you’re a retailer, how does your promotions strategy stack up to the rest of the industry? RetailMeNot, Inc., a digital savings destination connecting consumers with retailers, restaurants and brands both online and in-store, has launched the retail industry’s first-ever Promotions Index to help you find out. The RetailMeNot Promotions Index …