London—To congratulate Germany on its World Cup win, Beats by Dr. Dre has created the ultimate prize to go with the ultimate sporting victory: a set of 24 (for the 23 man squad and manager), 24 carat gold dipped Beats Pro’s, which will be gifted to the German team.
To commemorate the win, Beats have commissioned fashion photographer Rankin to create a celebratory salute to the victory starring the Gold Beats Pro headphones and Naomi Campbell, titled “Golden.” The new work sees Naomi as the World Cup trophy adorned in gold high fashion and sporting the Gold Beats Pros.
Beats Pros are the gold standard of headphones used by musicians in the studio, designed to deliver the same level of emotion and power the artist intended when they recorded. Now adopted by top athletes from a variety of sports across the world to get them in the zone, these Special 24c Gold Pro Headphones are the perfect prize for an amazing sporting achievement.
“Working on the ‘Golden’ project with Beats by Dr. Dre was so much fun. The shoot was loud and energetic…I even got to practice my football skills! This was the first time I’ve had the chance to work with the legendary Rankin, so it was a dream shoot. The ‘Golden’ project is the perfect way to celebrate the German victory and I’m glad to be a part of this campaign.”
Video – http://youtu.be/TUi3SmVDWss