Target is gearing up for its next and widely anticipated designer collaboration—Jason Wu—set to hit stores on February 5 and made affordable for the masses.
But after its infamous Missoni for Target debacle, where store mobs and a website crash kept willing customers from their purchases, we can only assume that the fast-fashion retailer has stocked up better this time and ironed out the glitches.
It will pay off, as the 53-piece Jason Wu preview reveals crisp, clean, wearable merchandise. And while everything is 100% on-trend, nothing is trendy in that “here today, gone tomorrow” way. Merchandise is ladylike and pretty, all inspired by French new wave films, according to Wu, a Taiwanese-born designer now based in New York.
So the February 5 countdown begins. Get your credit card ready, or at least your running shoes if you plan to score the best pieces in the stores.