Today, Oct. 12 is World Site Day. Starting Sept. 1, OneSight conducted a Ready Set See initiative with support from LensCrafters. The global fitness challenge encourages people to collectively make progress toward eradicating the vision care crisis through exercise. Wrapping up today, the campaign raised more than $149,000 and traveled over 26,000 miles to benefit OneSight’s mission to provide vision care domestically and abroad.
“There is a powerful impact of fitness and its effect on eye health. LensCrafters partnered with OneSight to hold an exclusive fitness event to support Ready Set See. Together, we’ve helped spread the knowledge that exercise is a great way to take better care of your eyes and to boost eye health,” notes Dr. Mark Jacquot, clinical director, LensCrafters. “By partaking in this global fitness challenge, participants are not only creating a healthier overall lifestyle by exercising regularly to maintain vision health, but they are also helping give others the opportunity to take better care of their eyes as well.”
To help spread the word of OneSight’s Ready Set See challenge, LensCrafters partnered with boutique fitness studio Row House in NYC’s Chelsea to sponsor a fitness class for media and influencers to sign up for Ready Set See, take part in the challenge and row over 27.5 miles. Additionally, Luxottica employees, including LensCrafters, and Supporters around the globe are going the distance to give glasses and are raising funds to build 6 new vision centers, bringing access to vision care to over 1 million people.
“At OneSight, we believe that vision care can become readily available to every community, country and continent, through permanent, sustainable solutions,” says Mony Iyer, president of OneSight. “This World Sight Day, we wanted to do more than just build awareness of this important cause, so we launched the Ready Set See fitness and fundraising challenge. The challenge has inspired over 1,000 supporters from around the globe to get active and help raise funds for new sustainable vision centers as well as help the people affected by the hurricanes right here in the U.S. To date, supporters have raised over $130,000, helping OneSight get closer to our goal of providing access to glasses to 20 million people by 2020.”
At every phase of life, clear sight unlocks a world of possibilities. For students, it’s the chance to learn two times more in school. According to OneSight, 1 in7 people can’t see clearly because they lack access to vision care and glasses. The organization’s mission? “We will not stop until the world can see.”
For more information or to donate, visit www.readysetsee.org.