Footwear Industry, QVC Celebrates “FFANY Shoes on Sale” Gala

In Footwear, Paparazzi, What's New by Accessories StaffLeave a Comment

Tuesday night, the footwear industry came together for the annual QVC Presents “FFANY Shoes on Sale” Gala. The event is the largest annual fundraiser in the footwear industry and to date has raised more than $53 million to support breast cancer research and education.

Celebs of note at the gala included Mandy Moore (wearing an Adam Lippes dress and Casadei shoes) and Martha Stewart (in Giuseppe Zanotti shoes).

Held at The Ziegfeld Ballroom NYC, the gala was the first event in the nearly 10,000-square-foot renovated space. The night commenced with “pink” carpet arrivals, a cocktail reception and a pop-up Designer Shoe Salon. The annual gala is the largest fundraiser in the footwear industry and all proceeds directly benefit the fight against breast cancer. The evening’s honorees included Patrick Wayne with the Jodi & Jerome Fisher Humanitarian Award, Alexandre Birman with Designer of the Year Award and Zappos.com, Inc. with Retailer of the Year Award.

Tonight, at 6 to 9pm (EST), QVC will air a live three-hour broadcast to benefit breast cancer research and education. Approximately 140 styles will be offered at HALF the manufacturer’s suggested retail price with a minimum of 80 percent of the purchase price benefitting various cancer research and education institutions. In addition, customers can shop the “Shoe of the Day” on QVC’s website weekdays between 7 and 9am (EST) throughout the month of October.

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