It’s Going to be a Very Promotional Holiday Season

In The Daily Scoop by Lauren Parker, Accessories MagazineLeave a Comment

The 2017 Back to School retail season sales will be better than last year even though a couple of states dropped tax-free weekends. Georgia and Mississippi dropped out and some other states cut their time somewhat. However, the more significant selling period will be the oncoming holiday season and I think it will be quite good in 2017. Here are some facts: The calendar is very good. This year the Christmas holiday (December 25) falls on a Monday. That means Christmas eve is on Sunday and stores will have a strong selling season right through the previous Saturday night. I expect Saturday, December 16 and Saturday, December 23 will be top selling days. The consumer has been shopping later every year for gifts. This makes the last week very important. Read more at Forbes

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