TOM FORD AND THAKOON GIVE UP ON SEE-NOW, BUY-NOW

In The Daily Scoop by Christine GalassoLeave a Comment

When Tom Ford and Thakoon announced they would eschew the traditional fashion calendar and instead start selling on a see-now, buy-now, they didn’t foresee the problems that could occur. For Ford, one was losing a season of selling in the switch over. But both agree the industry just isn’t ready for such a shake up. Read more at The New York Times.

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