Unity Marketing


Uptick in Spending by Affluents Seen Ahead

Luxury Shopping

Stevens, PA—The ultra affluents—those consumers who make up the top 20%--have picked up their spending rate, a trend that bodes … [Read more...]

Week in Review: Top Accessories, Retail Stories

stuartvevers

New York--Life has its ups and downs and this week had plenty of gains and losses. On the gain side, Saks Inc., parent to Saks … [Read more...]

Affluent Shoppers Are Playing a Larger Role in Fashion, Study Concludes

From Gucci's Cruise 2014 Collection

Stevens, PA—Although the so-called mass market accounts for the most sales in the fashion industry, a new study found that … [Read more...]

Week in Review: Top Fashion Reads from the Web

CK Calvin Klein Summer 2013 watch ad. A new campaign for Calvin Klein platinum label will replace starting this fall.

New York--Retail earnings season is definitely off to a mixed result. The U.S. Commerce Department reported better-than-expected … [Read more...]

How to Overcome Affluent Consumer Resistance to Indulge in Luxurygoods

Luxury Goods

Stevens, PA—If luxury spending by U.S. affluent consumers has chilled as some studies have suggested, then it will be incumbent … [Read more...]

Report: Affluents’ Spending Driving Up U.S. Economy

Luxury Spending

Stevens, PA—While the financial press is full is full of reports of rebounds in retail and consumer spending, this post-Great … [Read more...]

Study: Affluent Shoppers Rapidly Adopting Mobile Lifestyle

Dec. 24, or "Mobile Eve," should see an upswing in mobile commerce as last minute shoppers search for gifts.

Stevens, PA—More than half of affluent consumers used mobile devices for research purposes, including travel and dining … [Read more...]

Tough-Minded Affluent Consumers Warrant New Luxury Marketing Directions This Year

luxurygoodsbrands

Stevens, PA—Recent reports from leading luxurygoods purveyors such as LVMH, Ralph Lauren, and Tod’s have proved that whatever the … [Read more...]

Affluent Consumers: Pessimistic, Tight-Fisted About 2013?

Luxury Logos

Stevens, PA—The U.S. Congress may have eked past a fiscal cliff and debt ceiling crisis (at least for now), but that’s of no … [Read more...]

Q3 Luxurygoods Consumption: Accessories Jump 52.2%

Gucci

Stevens, PA—Affluent consumers are feeling financial better off these days, spurring increased spending in an array of luxury … [Read more...]

What the Presidential Election May Mean to Holiday Sales?

obama-romney1

Stevens, PA—At the risk of contributing to the unwavering punditry connected with the President Obama vs. Gov. Mitt Romney … [Read more...]

2012 Gift Survey: Practical, Useful Gifts to Rule Over Extravagance

Stressed Holiday Shoppers

Stevens, PA—Tis the season to be jolly, but for many gift givers this year, shopping for those holiday presents will be far from a … [Read more...]