Brandwatch: Many Luxury, Fashion Brands Are Missing Out on Social Media

Luxury Logos

New York—Many luxury brands have large followings but they tend to be inactive on social media. In its Fashion and Luxury report … [Read more...]

Bella Thorne Kicks Off Crocs Funway Runway Launch Party

Actress Bella Thorne (cr) poses with models at the Crocs Funway Event on June 23 in New York City.  (Photo by Craig Barritt/Getty Images for Crocs)

New York--Bella Thorne proved Tuesday night she can really kick up her heels, or in this case, her Crocs. At the show brand’s … [Read more...]

Millennial Survey: Social Media a Key Shopping Tool


New York—They’re a generation that is larger and may have more impact on society than the Baby Boomers did: the Millennials. And … [Read more...]

Predictions for Top Social Media Trends at Retail

Thumb Up Sign

Seattle—For 2013, retailers largely surpassed their sales goals despite a relatively short shopping season, poor weather … [Read more...]

Shoppers Change Their Strategies This Back to School Season

Back to School graphic

Los Angeles—Back to School may be an even more integral part of 2013 retail sales than ever before, especially as retailers look … [Read more...]

Your Trade Show Connection: BJI’s New Social Circle

BJI Social Circle

New York—AccessoriesTheShow (ATS) doesn’t start until Sunday, May 5, at the Javits Center, but that doesn’t mean you can’t view … [Read more...]

Tips to Increase Holiday Sales and Traffic Online


Scottsdale, AZ—By most accounts, 36% of all holiday shopping was done online in 2011. Expect that number of continue to rise this … [Read more...]

Shopping Study: Not All Social Media Sites Are Equal

Online Shopping

Denver—Facebook may be generating the lion’s share of social media-driven shopping sessions, but Pinterest is driving the highest … [Read more...]

Overwhelmed by Social Media? 5 Steps to a Saner Strategy

Social Media graphic

Beltsville, MD—Ever feel like a social media misanthrope? So overwhelmed by keeping up with your Facebook news feed you'd rather … [Read more...]

Pinterest: Shoppers Favorite for Following Retailers?


Washington—Pinterest, the social media upstart that allows users to pin images and share them, has become the most favorite site … [Read more...]

Retail Marketers Alert: Pinterest Now the No. 3 Social Media Site


New York—Have you pinned lately? If not, then you may be missing out on the latest phenomenon in social media: Pinterest.In … [Read more...]

“Pennies from Heaven” Campaign Benefits Afterschool Programs

JCPenney's "Pennies from Heaven" fundraising campaign

Plano,TX—JCPenney is looking for a penny (or two, three, four, etc) for its shoppers’ thoughts to help raise money to fund … [Read more...]