New York—In town to speak at a luncheon sponsored by The Robin Report, JCPenney CEO Ron Johnson told CNBC that the department … [Read more...]
Ron Johnson
JCPenney’s Next Big In-Store Initiative: Supporting Breast Cancer Research Foundation
Plano, TX—JCPenney is making sure its support of breast cancer research doesn’t get lost in all the conundrum surrounding its … [Read more...]
September 27, 2012 -
JCPenney: Shops Concepts Outperforming Rest of Store
Plano, TX—Comparable store sales are trending 20% higher at JCPenney’s new shop concepts—such as Izod, Liz Claiborne, … [Read more...]
September 20, 2012 -
Despite Dismal Q2 Report, Johnson Says JCPenney “On Track
Plano, TX—Despite reporting that JCPenney swung into a second quarter loss with a 23% dive in sales, CEO Ron Johnson said the … [Read more...]
August 10, 2012 -
Johnson Reaches Out to JCPenney Shoppers
Plano, TX—Ahead of a second quarter earnings report being released later this week, JCPenney CEO Ron Johnson is reaching out to … [Read more...]
August 6, 2012 -
JCPenney Unveils First Shops Concept
Plano, TX—While there has been much speculation about JCPenney’s “Fair and Square” pricing strategy, the latest part of … [Read more...]
July 31, 2012 -
JCPenney Tweaks Price Strategy—Again
Plano, TX—JCPenney is reportedly rethinking one of the points in its three point everyday low pricing strategy and bringing back … [Read more...]
July 27, 2012 -
JCPenney’s Johnson: “We’re Sticking to Our Plan”
Aspen, CO—Despite layoffs, controversy over eliminating coupons in favor of a everyday low price strategy, a marketing misfire, … [Read more...]
July 18, 2012 -
JCPenney Eliminates 350 More Jobs at “Leaner” Home Office
Plano, TX—Saying that JCPenney’s “leaner and more simplified operating structure is fundamentally complete,” Ron Johnson, … [Read more...]
July 10, 2012 -
JCPenney President Departs, CEO Johnson to Assume Duties
Plano, TX—Michael Francis, the former Target chief marketing officer hired to help get the message out about JCPenney’s … [Read more...]
June 19, 2012 -
“Sale” Returns to JCPenney’s Vocabulary?
New York—JCPenney did some backpedaling this week on some of its “Fair and Square” everyday low pricing strategy. CEO Ron … [Read more...]
June 7, 2012 -
JCPenney’s Biggest Shareholder Has “Patience” for New Strategy
New York–Despite its larger-than-expected first quarter loss and a 20% slump in its sales, JCPenney’s largest shareholder and … [Read more...]
May 30, 2012 -
