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Nearly One Out of Five Want to Shop on Christmas Day: Study

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Cincinnati—Why wait until December 26? Throw the doors open on Christmas for returns and sales appears to be the message to retailers, particularly from Millennials. When LoyaltyOne Consulting, a firm specializing in assessing, designing and implementing analytics-driven loyalty and customer experience strategies, asked 1,267 American consumers nationwide in November what …

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Research Shows a Staggering 24% of Consumers Have Been Duped by Online Counterfeiters

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San Francisco—Almost one quarter of consumers have bought a product online that turned out to be counterfeit, including fashion or footwear, electronics and digital content. This is according to new research commissioned by MarkMonitor, a leader in enterprise brand protection. The survey, conducted by a leading market research company Opinium, …

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Target’s Price-Matching to Lure More Millennial Shoppers?

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Industry Experts

Minneapolis—Target unveiled a new price-matching policy today, which includes price-matching both online and in-store. It’s all part of Target’s greater initiative to compete with the convenience and price advantages offered by competitors Amazon and Walmart both of whom are included in Target’s new price-matching, which is set to launch on …

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Macys.com Launches Alliance to Provide Independent Designers an Outlet

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New York—Determined to attract yet another generation to its department store business, Macy’s today announced the launch of a collaboration with online fashion tech start-up company Nineteenth Amendment on macys.com. The exclusive partnership will expose Nineteenth Amendment’s stable of up-and-coming designers to Macy’s Millennial shoppers who will have the opportunity …

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Survey: Average Super Bowl Fan to Spend 14% More for Patriots/Seahawks Match-Up

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Washington—While “Deflategate”—allegations that the New England Patriots used deflated footballs during last weekend’s AFC championship games—may threaten to overshadow the Patriots’ Super Bowl matchup with the Seattle Seahawks, but so far consumers are hyped over the Sunday, February 1, matchup for Super Bowl XLIX. So much so that they plan …

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Black Friday Sales Drop as Shopping Trend Shift: NRF

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Washington—Early holiday promotions even before Thanksgiving, the continued growth of online shopping, and an improving economy changed the way millions of people approached the biggest shopping weekend of the year. According to NRF’s Thanksgiving Weekend Spending Survey conducted by Prosper Insights & Analytics, 55.1% of holiday shoppers were or will …