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Saks Elevates Online Retail via Live Chat, Social Media

In eCommerce, Industry News, Marketing, Reports, What's New by Accessories StaffLeave a Comment

In a very digitalized age, retail companies like Hudson’s Bay are continuously finding ways to integrate online shopping into their consumers’ everyday life. Just recently, the group announced that it is now heightening its e-retail operations for one of its biggest ventures, Saks Fifth Avenue. Through this endeavor, Saks executives …

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Report: Simple Campaigns Can Help Retailers Reach Latinos at Holiday

In Industry News, What's New by Accessories StaffLeave a Comment

There are simple, cost-effective, and easily-executable campaigns targeting specific cultural customer segments can work well to cut through the holiday clutter and yield powerful results. For instance, The Commons Mall, located in a diverse suburb near Seattle called on Latina Creative Agency (LCA), devised a campaign to help build engagement, …