Hanes


Hanes Hosiery Launches New “Sheerleader” Marketing Campaign

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Winston-Salem, NC—Hanes has always been one of the iconic brands in hosiery, and in the brand’s latest marketing campaign the … [Read more...]

HanesBrands Raises Outlook as Q2 Profit Rises

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Winston-Salem, NC—HanesBrands Inc. said Wednesday it returned to increased profitability, crediting higher sales and reduced … [Read more...]

Hanesbrands Buys French Apparel Company for $550 Million

HanesBrands Headquarters

Winston-Salem, NC—Hanesbrands Inc. announced this morning that it agreed to acquire DBApparel of France from Sun Capital Partners … [Read more...]

HanesBrands Q4 Profit Drops 60% on Acquisition Costs, Raises Forecast

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Winston-Salem, NC—Although HanesBrands reported Wednesday afternoon that its fourth quarter profit was down some 60%--weighed down … [Read more...]

HanesBrands Q3 Profit Up 14% on Better Margins

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Winston-Salem, NC—HanesBrands saw its third quarter profit rise 14% thanks to stronger margins and despite currency fluctuations … [Read more...]

Hanes, NBCF Team Up to Sponsor “Mammogram Monologues”

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Winston-Salem, NC—In support of Breast Cancer Awareness Month this month, Hanes partnered with the National Breast Cancer … [Read more...]

Hanes Goes Holistic with Wellness Line

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New York--A spa was the perfect venue to launch the new "wellness" line by Hanes Silk Reflections, which promises to make women … [Read more...]

Hanesbrands Q4 Profit Doubles as Debit Decreases

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Winston-Salem, NC—Hanesbrands Inc. reported Tuesday that its fourth quarter profit doubled from the previous year, thanks to … [Read more...]

HanesBrands Q3 Profit Up 21% on Improved Sales, Lower Costs

Silk Reflections Blackout Convert-A-Tight  with Comfort Stretch Panty

Winston-Salem, NC—Improving sales at its Hanes and Champion brands helped to give HanesBrands Inc. a 21% lift in its third quarter … [Read more...]

HanesBrands Q2 Profit Plunges, But Sales Improve

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Winston-Salem, NC—Due to continued struggles with high cotton prices and costs relating to selling off its European imagewear … [Read more...]

Share Your Photo on Facebook and Win Hosiery, $$

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Winston Salem, NC—Hanes Hosiery wants to see consumers having their “Kate Middleton” moments as part of a Facebook-centered … [Read more...]

HanesBrands Misses Q4 Forecast on Slower December Sales

Low-cut cushion socks from Hanes brand

Winston-Salem, NC—Despite a 46% increase in its fourth quarter net income, HanesBrands’ earnings report missed Wall Street … [Read more...]