Marc Jacobs, Saks Each Win 2 Prizes at Fashion 2.0 Awards

Robert Verdi and Simon Doonan at the 4th Annual Fashion 2.0 Awards

New York—Where better to honor tech-savvy individuals and companies at the 4th Annual Fashion 2.0 Awards than the School of Visual … [Read more...]

Bon-Ton Runs Healthy Heart Campaign


Milwaukee, WI—It’s February and hearts are everywhere. Whether one is practically bursting with love or could use a little repair, … [Read more...]

Pinterest vs. Facebook: Which Site Wins at Engaging Shoppers?

Facebook vs Pinterest

Los Angeles—Which social media site is most likely to act as an impetus for a consumer to buy?Well, if the third in a series … [Read more...]

Facebook to Add “Want” Button in Retail Test


Menlo Park, CA—The social media world has been rife with rumors about how Facebook is planning to add more features to its famous … [Read more...]

Tips to Increase Holiday Sales and Traffic Online


Scottsdale, AZ—By most accounts, 36% of all holiday shopping was done online in 2011. Expect that number of continue to rise this … [Read more...]

Shopping Study: Not All Social Media Sites Are Equal

Online Shopping

Denver—Facebook may be generating the lion’s share of social media-driven shopping sessions, but Pinterest is driving the highest … [Read more...]

Walmart Rolls Back Fee on Layaways

Feedback from shoppers on its Facebook page prompted Walmart to lower its layaway fee.

Bentonville, AR—Apparently prodded into action by feedback on its Facebook page, Walmart rolled back Tuesday its fee for its … [Read more...]

Overwhelmed by Social Media? 5 Steps to a Saner Strategy

Social Media graphic

Beltsville, MD—Ever feel like a social media misanthrope? So overwhelmed by keeping up with your Facebook news feed you'd rather … [Read more...]

Pinterest: Shoppers Favorite for Following Retailers?


Washington—Pinterest, the social media upstart that allows users to pin images and share them, has become the most favorite site … [Read more...]

Wanted: Bloggers for Guess Watches’ Website

Guess Blogger Contest

Norwalk, CT—Do you have time on your hands (and we’re not talking just about a wristwatch)? Do you have the time to write about, … [Read more...]

Share Digital Postcards with Swarovski’s Erika and Eliot App

Swarovski Erika and Eliot app

New York—They’re sparklier than those pesky Travelocity gnomes and a lot more fun to travel with. At least that’s the idea behind … [Read more...]

Retail Marketers Alert: Pinterest Now the No. 3 Social Media Site


New York—Have you pinned lately? If not, then you may be missing out on the latest phenomenon in social media: Pinterest.In … [Read more...]