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Disney Enlists 9 Shoe Designers to Reimagine Cinderella’s Glass Slipper

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Glendale, CA—If there’s one rags-to-riches heroine who deserves the latest in transparent social occasion heels, it’s Cinderella. In celebration of the release of Disney’s live action film inspired by the classic fairy tale, Disney Consumer Products (DCP) has collaborated with nine luxury designer shoe brands across the globe to assemble an …

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Mickey, Minnie Mouse Star in New Co-Branded Pandora Jewelry

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Columbia, MD—Mickey Mouse and Minnie Mouse turn on the charm this season, as part of Pandora’s new Disney-themed collection. The original assortment of hand-finished jewelry, released in collaboration with Disney Consumer Products, includes charms inspired by the iconic silhouettes, patterns and colors of Disney’s most iconic couple Sterling silver Mickey …

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HSN to Market Around Maleficent, Two Other Disney Films

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St. Petersburg, FL—Summertime is known for its blockbuster movies and one home shopping channel is betting three upcoming box office draws will translate into fashions fans will clamor for. HSN recently announced a multi-film marketing collaboration with Disney Studios for three highly anticipated films, Maleficent, Cinderella and The Hundred-Foot Journey. …

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Disney, Claire’s Bring a Bit of Halloween to St. Jude’s Hospital

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Hoffman Estates, IL—Things got a little spooky—and a lot of fun—last Thursday at St. Jude Children’s Research Hospital, ALSAC/Danny Thomas Pavilion thanks to the joint efforts of Claire’s Stores and Disney. First, patients and their families got treated to some Halloween decorating: bedazzling trick or treat bags and assembling Halloween …