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JCPenney Taps Top Kraft Executive to Be Marketing Chief

In Industry News, Marketing, What's New by Jeff PrineLeave a Comment

Plano, TX—JCPenney today filled a longstanding vacancy on its top executive list. Confirming rumors, the department store named Debra Berman as senior vice president of marketing, effective August 2. Last month, Advertising Age reported that Berman, who had been vice president, vice president, marketing strategy and engagement, directing global brand …