Marketing

The latest promotions, branding campaigns, initiatives, events and ideas

Claire’s, Dylan’s Candy Bar Expand “Delicious” Accessories

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Chicago—A voyage on the “good ship Lollipop” as advocated by the late Shirley Temple is something young women and girls can still … [Read more...]

Topshop to Open Flagship in Manhattan This Fall

Sir Philip Green, the billionaire entrepreneur behind TopShop

London—The British are coming to Manhattan: Topshop, the London-based affordable fashion retailer, that is.Founded in 1964, … [Read more...]

JTV’s “Love Your Heart” Campaign Supports American Heart Association

JEWELRY TELEVISION LOVE YOUR HEART COLLECTION

Knoxville, TN—Retailers are taking their customers to heart this month as part of the American Heart Association’s Go Red for … [Read more...]

Macy’s Salutes Black Style in Celebration of Black History Month

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New York—It’s been a busy few week for Macy’s. There was the Super Bowl, the Lunar (Chinese) New Year and upcoming Valentine’s … [Read more...]

Chico’s to Expand Internationally, Starting in Mexico

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New York—Chico’s FAS Inc. today revealed plans to expand its Chico’s brand outside the United States for the first time. In an … [Read more...]

Flip Flop Shops Inks Deal for Middle East Expansion

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Atlanta—Flip Flop Shops, which for the fourth year in a row was named one of the fast growing companies, is looking to take its … [Read more...]

Walmart to Invest $10 Million Toward U.S. Manufacturing

Walmart U.S. CEO Bill Simon addressing the U.S. Conference of Mayors meeting in Washington

Washington—Walmart is putting its money where its mouth is. The nation’s largest retailer has been a champion of encouraging Made … [Read more...]

Banana Republic, Marimekko Collaborate on Capsule Collection

Prints in black and white are a signature look for Marimekko

New York—For its latest designer collaboration, Banana Republic will be bringing a venerable name in the history of 60s Pop Art: … [Read more...]

Sears Holdings to Hire 6,500 Veterans, Military Spouses In 2014

Sears Holdings

Hoffman Estates, IL—Sears Holdings Corp. announced today that it anticipates hiring 6,500 veterans and military spouses in 2014. … [Read more...]

Macy’s Herald Square Kicks Off Celebration of Super Bowl XLVIII

Macy's

New York—If you think all the celebrations surrounding Super Bowl XLVIII will be confined to the MetLife Stadium in East … [Read more...]

Shop Your Way Points Motivate Shoppers to Keep NY Resolutions

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Hoffman Estates, IL—Shop Your Way, the rewards program from Sears and Kmart, is hoping to entice consumers to keep their New … [Read more...]

Bloomies to Celebrate Super Bowl XLVIII

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New York—Not a big fan of the Seahawks or the Broncos? No need to fear, Bloomingdale’s is offering a fashion solution.In … [Read more...]