Indianapolis—Athletic footwear retailer The Finish Line has ended the week on an upbeat note this Friday. The 638+ unit retailer … [Read more...]
Marketing
The latest promotions, branding campaigns, initiatives, events and ideas
As It Expands Its Own Fashion Offerings, Amazon.com Plans to Close Endless.com
Seattle—Despite its name, Endless.com, the fashion website Amazon created in 2007, is coming to an end. As of Sept. 27, … [Read more...]
September 21, 2012 -
JCPenney: Shops Concepts Outperforming Rest of Store
Plano, TX—Comparable store sales are trending 20% higher at JCPenney’s new shop concepts—such as Izod, Liz Claiborne, … [Read more...]
September 20, 2012 -
National Retailer Flip-Flops Into Election Season, Literally
Atlanta--Flip Flop Shops, a global retail franchise that exclusively sells the hottest brands and latest styles of flip flops and … [Read more...]
September 14, 2012 -
Sunlass Hut Taps Georgia May Jagger as New Brand Ambassador
Mason, OH– Sunglass Hut, the leading global sunglass retailer, is going to be "moving like Jagger," Georgia May Jagger, that … [Read more...]
September 12, 2012 -
Walmart Rolls Back Fee on Layaways
Bentonville, AR—Apparently prodded into action by feedback on its Facebook page, Walmart rolled back Tuesday its fee for its … [Read more...]
September 5, 2012 -
3 Days to Go! Fashion’s Night Out Countdown Pick: Bloomingdale’s
New York— It's getting close! The Fourth Annual Fashion’s Night Out is just a few days away, and here’s our daily pick of … [Read more...]
September 4, 2012 -
Flip Flop Shops: Clear for Take Off in Las Vegas
Atlanta--Forget to pack flip flops, the de rigueur footwear of Las Vegas? Have no fear! The world's leading retailer exclusive to … [Read more...]
September 4, 2012 -
Kenneth Cole Launches “Wear Your Voice” Ad Campaign, Microsite
New York--Featuring the tagline "Wear Your Voice," the Kenneth Cole Fall/Winter 2012 ad campaign focuses on the idea that fashion … [Read more...]
August 28, 2012 -
Banana Republic Taps Narciso Rodriguez as Advisor
New York—Banana Republic is about to add another fashion feather to its stylish cap. Beginning August 20, two-time CFDA … [Read more...]
August 14, 2012 -
Lane Bryant Unveils New Branding, Marketing Effort
Columbus, OH—Lane Bryant has a new owner, Ascena Retail Group. But that’s not all that’s new at the 687-unit specialty store … [Read more...]
August 13, 2012 -
Express Inc. Goes Latin
Columbus, OH—Already boasting more than 600 stores in the United States, Canada and Puerto Rico, Express Inc., announced today … [Read more...]
August 10, 2012 -
