The latest promotions, branding campaigns, initiatives, events and ideas

The Kardashians Called “Kopycats” in Handbag Design

The disputed handbag from the Kardashian Kollection for Sears

New York—Does “K stand for knock off?”That’s what one New York handbag designer says may be the case with a handbag that’s … [Read more...]

Dallas Market Center Seeks Most Charitable Retailer

The Next Big Give Award honors retailers who give back in various ways

Dallas--We know that retailers who “give back” aren’t doing it for the recognition, but it’s still nice to give credit where it’s … [Read more...]

DSW Launches Mobile Site, Adds Kids Shoes

DSW Kids

Columbus, OH—Footwear is a major back to school opportunity category this year, a fact not missed at DSW, a leading branded … [Read more...]

Have It Your Way: Mass Customization

Laudi Vidni design-your-own handbags

Mass customization lets customers channel their inner designers at mass production prices.By definition, mass customization … [Read more...]

Bag Borrow or Steal is Back… in Name

Bag Borrow or Steal

Seattle--What’s in a name? Plenty, according to Bag Borrow or Steal.The designer accessories rental company, which was … [Read more...]

Macy’s Kicks Off Back to School Season

Kelly Osbourne is the "face" of Material Girl in Macy's fall ad campaign.

New York--Macy's is hoping more classifications among its exclusive its brands will garner it a greater share of this year's back … [Read more...]

Despite Divorce Plans, Jennifer Lopez, Marc Anthony Collections on Schedule

Marc Anthony and Jennifer Lopez

Menomonee Falls, WI—While the timing of Jennifer Lopez’ and Marc Anthony’s divorce announcement couldn't be more inopportune, … [Read more...]

Olsens Bow First Handbag Line at Barneys

Mary-Kate and Ashley Olsen

New York—Those irrepressible twin sisters, Mary-Kate and Ashley Olsen, are at it again. Both have their hands on several … [Read more...]

Store Savvy: Holiday Hit List

Neiman Marcus

A spot check of retailers around the country revealed ‘cautious optimism’ in the air and an intense hunt for newness. We check the … [Read more...]

Payless Institutes New Military Discount Program


Topeka, KA--Officially launching this Independence Day weekend to honor and support the members of the U.S. Armed Forces and their … [Read more...]

Lacoste Hosts Holiday Twitter Contest

"Sky Croc"

East Hampton, NY--Hanging out in the Hamptons this Independence Day weekend? Look skyward for the Lacoste croc logo, take a photo … [Read more...]

Burberry Uses Interactive Video for Sunglass Launch

Burburry sunglasses

London—Burberry is getting playful with its new Brights foldable sunglasses. To tout the collection, which retails starting at … [Read more...]