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NPD: Black Friday Weekend Recipe for Success

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Port Washington, NY–As the holiday weekend approached retailers put together their merchandising, marketing, and operational strategies, but did they find the recipe for a successful Thanksgiving weekend? The NPD Group’s “The Anatomy of Black Friday & Cyber Monday” study results indicate they got the ingredients right. The Black Friday Weekend …

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Bergdorf Goodman Announces Window Contest Winner

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New York—Now that’s what we call holiday spirit! More than 2,800 people entered Bergdorf Goodman’s holiday Polyvore challenge, where they had to design a virtual window display coinciding with the store’s own holiday windows. The criteria? To take a “fantastical ride through vintage futurism, featuring 19th century space travel, Victorian …

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Neiman Marcus Launches Holiday Gift Guide Challenge

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Dallas—Who hasn’t looked at a retailer’s gift guide recommendations and thought: “Nice choices, but I would’ve picked these instead!” Well, Neiman Marcus is asking customers to do just that. It’s “Presents Perfect Challenge—Round 1” asks consumers to create online gift guides from a pre-selected group of accessories and fashion items. …

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FTC to Tighten Rules to Stop Misleading Eco Claims

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Washington–In an effort to prevent “green washing”–misleading information about a product’s environmental attributes–The Federal Trade Commission (FTC) is proposing new rules that would prevent misleading environmental claims. The changes are included in a proposed update to the “Green Guides” the FTC issues to advertisers. Among the proposals are would be …