Marketing

The latest promotions, branding campaigns, initiatives, events and ideas

Olivia Wilde Shows Off H&M’s Sustainable Style with Conscious Exclusive

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New York--H&M is touting its new Conscious Exclusive collection as proof that “fashion can be sustainable using fabrics such … [Read more...]

Dollar General to Open 730 Stores This Year

Dollar General

Goodlettsville, TN--Dollar General says it will open 730 new stores in 2015 and 900 new stores in 2016. The discount retailer, … [Read more...]

Ross Raises More Than $2M For Boys & Girls Clubs Of America

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Atlanta—Ross Dress for Less raised about $2.4 million to support Boys & Girls Clubs of America (BGCA) during the "Open the … [Read more...]

Nordstrom, Piece & Co. Collaborate on Capsule Collections That Empower Women Globally

A woman tie-dies fabric in Jodhpur, India.

Seattle—On the heels of International Women’s Day on Sunday, Nordstrom and Piece & Co. are collaborating on a new collection … [Read more...]

Nordstrom’s Cautious Canadian Move

Nordstrom Canada

Seattle--As Nordstrom prepares to open its second Canadian store—this one in Ottawa—President Blake Nordstrom tells the Globe and … [Read more...]

H.Stern Bows First Pop-Up in Soho

H.Stern Soho Pop-Up Boutique (5)

New York–Pop Ups usually are temporary storefronts, and one of the latest to open is Brazilian jeweler H. Stern. While the … [Read more...]

Jambu, Sahalie Launch “Buy a Shoe, Plant a Tree” Campaign

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New York and Hillsboro, OR--Jambu footwear and Sahalie catalog announced the April launch of a joint campaign to plant more than … [Read more...]

The Galleria at Houston Undergoes $250 Million Transformation

Simon--Galleria Exterior

Houston—The Galleria at Houston is currently undergoing an extensive transformation and has announced several new-to-market luxury … [Read more...]

Neiman Marcus to Offer Mobile Wallet to its iPhone Customers

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Dallas and McLean, VA—As part of a partnership with Capital One Financial Corp., Neiman Marcus Group Ltd. said today it is … [Read more...]

Macy’s Celebrates Lunar New Year: “The Year of the Goat”

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New York--The fireworks over the Hudson River tonight in Manhattan may not be associated with Macy’s famous Fourth of July … [Read more...]

Nordstrom Brand Treasure&Bond Donates $185,000 to Girls Inc.

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Seattle—It’s only been a little more than six months since Nordstrom launched its Treasure&Bond private label brand, the ones … [Read more...]

Target to Open 15 U.S. Stores This Year

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Minneapolis—Target Corp. may be shutting down its 133 Canadian stores but the mass merchant isn’t shying away from its home … [Read more...]