Marketing

The latest promotions, branding campaigns, initiatives, events and ideas

Banana Republic, CFDA Partner to Support Emerging U.S. Designers

Sketch by Timo Weiland

New York—Made—and designed—in the USA is something that’s on the minds of many retailers these days—from Walmart to Macy’s to … [Read more...]

Macys.com Launches Alliance to Provide Independent Designers an Outlet

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New York—Determined to attract yet another generation to its department store business, Macy’s today announced the launch of a … [Read more...]

Nordstrom Launches SPACE for Emerging Designers

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Nordstrom today launched SPACE, a new shop curated by Olivia Kim, Nordstrom Director of Creative Projects, featuring emerging and … [Read more...]

Kohl’s to Debut LC Lauren Conrad Runway Show at Fashion Week

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New York Fashion Week is rapidly approaching and Kohl's is getting into the action with a runway show for its limited-edition LC … [Read more...]

Target “Doubles Down” on Plaid Items for Fall

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Target's logo is a circle but the retailer will be all about right angles come fall. Starting the end of August and continuing … [Read more...]

Kohl’s Donates $3 Million to the American Cancer Society

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Menomonee Falls, WI---Kohl’s  announced Tuesday the donation of $3 million over three years to the American Cancer Society to … [Read more...]

QVC Offers French Customers a New Shopping Rendezvous in QVC France

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West Chester, PA--QVC, a leading TV and e-commerce retailer, announced Monday its official entry into France, with the launch of … [Read more...]

First Shopping Network to Broadcast Reality Show

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Knoxville, TN—Hoping for a knock-out ratings punch, Jewelry Television (JTV) is making an unprecedented move for the … [Read more...]

Neiman Marcus Teams Up with Consignment Shop

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Neiman Marcus has teamed up with luxury online consignment shop The RealReal to do a unique exchange. Now, instead of getting cash … [Read more...]

Gap, Virgin Hotels Bring Room Service to the Next Level

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New York—Gap Inc. has been in the throes of turning around its Gap brand with new merchandise directions. That revamp also … [Read more...]

Saks, Entertainment Industry Foundation Name Julianne Moore to Campaign

Julianne Moore wears Jason Wu designed tee for 2015 Key To The Cure Campaign in partnership with Saks Fifth Avenue and Entertainment Industry Foundation's Stand Up To Cancer. (PRNewsFoto/Saks Fifth Avenue)

New York-- Saks Fifth Avenue and the Entertainment Industry Foundation (EIF) announced this week that Oscar-winning actress … [Read more...]

Ashley Stewart Revives Anew Its Plus Size Brand

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Secaucus, NJ—In retail, it ain’t so easy to come back after a bankruptcy—much less two of them. But Ashley Stewart, the plus size … [Read more...]

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