Marketing

The latest promotions, branding campaigns, initiatives, events and ideas

H. Stern Bows Renovated Flagship in Manhattan

H.Stern Fifth Avenue Boutique - Facade (2)

New York--H.Stern has reopened its Fifth Avenue boutique which has been closed since January 2015 while undergoing a highly … [Read more...]

Country Singer Jennifer Nettles to Peddle Western Jewelry Collection on QVC

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West Chester, PA--Country superstar Jennifer Nettles is teaming up with American West Jewelry to debut a collection on QVC Sunday, … [Read more...]

New York & Company, Eva Mendes Collaboration Extended to 2019

Eva Mendes, pictured here wearing the Maria dress, Charlotte Cabochons necklace, and Charlotte Cabochons bracelet, from her exclusive collection for New York & Co.

New York—Just because a retailer collaborates with a celebrity or designer doesn’t mean it’s always successful. Witness the … [Read more...]

Foot Locker Launches Film Contest for NYC Marathon

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New York—Today, Foot Locker, Inc., the specialty athletic retailer, announces its partnership with ASICS America Corp. to launch … [Read more...]

Nu Day Jewelry Going to the Dogs—for Rescue Help

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Los Angeles--In its latest partnership, nu day jewelry co. (NDJC) joins with Big Fluffy Dog Rescue (BFDR), donating 10% of sales … [Read more...]

HBC to Expand into Europe with $2.73B Purchase of German Dept. Store

Galeria Kaufhof store in Frankfort

Toronto—After making inroads into dominating the North American department store market with the addition of Lord & Taylor and … [Read more...]

Streamlining: Gap to Close 175 of its Namesake Stores

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San Francisco—Another retailer to make drastic changes to prevent a further slide in business: this time Gap Inc. said today to … [Read more...]

Shoe Carnival to Bow New Small-Market Store Concept

Shoe Carnival

Evansville, IN—Shoe Carnival, Inc., a leading retailer of moderately priced footwear and accessories, announced Thursday the … [Read more...]

Charming Charlie Opens Manhattan Flagship

Charming Charlie opens NYC Flagship on Fifth Avenue. (PRNewsFoto/Charming Charlie)

New York—Charlie is out to charm Manhattan.Situated at 445 Fifth Avenue at 39th Street, the new Charming Charlie flagship is a … [Read more...]

JTV Invites Designers with New Initiative

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Knoxville, TN–Jewelry Television (JTV) announced the launch of “JTV Invites You.” The new initiative encourages amateur and … [Read more...]

Amazon Adds Free Same-Day Delivery

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Amazon has just added free same-day delivery to sate consumers' lust for immediate gratification.Now, Amazon Prime members in … [Read more...]

Will Leather Goods Create Retail Shop in Train Boxcar

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Eugene, OR—Here’s one train that reaches its destination without ever leaving the station.In its latest experiment in … [Read more...]