Marketing

The latest promotions, branding campaigns, initiatives, events and ideas

Mall Holding Valentine’s Day Billboard Contest

Valentine Billboard contest

Culver City, CA—Let Westfield Culver City play cupid this Valentine’s Day. The shopping mall is helping one lucky winner show … [Read more...]

Banana Republic to Answer “Maddicts”’ Fashion Demands Again

madmenbananarepublic

New York—There are some 51 days until the two-hour premiere of season five of AMC’s “Mad Men” on Sunday, March 25. (Why … [Read more...]

Macy’s to Venture into “Brasil” this Spring

Brazil

New York—While the BRIC (Brazil, Russia, India, China) countries have garnered the world’s attention for their strong … [Read more...]

NRF offering $25,000 for Best Retail Stories

nrfthisisretail

Washington—Do you have one of the best retail stories in America? No, that’s not a typo, we do mean stories, not stores, … [Read more...]

JCPenney’s Johnson Unveils New Pricing Strategy

Ron Johnson

New York—A department store without Columbus Day sales, no more coupons, no more percent discounts if you buy a certain amount, … [Read more...]

Banana Republic, Trina Turk Team Up on Capsule Collection

Palm Springs style from Trina Turk

New York—Banana Republic hopes to have another hit with a capsule designer collection. Last year for the first time, Banana … [Read more...]

Remembering the Titanic with Period Jewelry

Like other pieces in Jewelry Television's Titanic jewelry collection, this onyx pendant was named for a real Titanic passenger, Irene Cabaret

Knoxville, TN–The tragedy unfolding with the cruise ship Costa Concordia in Giglio, Italy, cannot help to bring to mind one of … [Read more...]

25 Days Till Jason Wu for Target Launch

Jason Wu for Target

Minneapolis--Michelle Obama might have put him on the fashion map, but now you can afford to put him in your closet. Target is … [Read more...]

Fashion’s Night Out Will Be Back in 2012

Fashion's Night Out 2012

New York—Although some—including retailers—question it’s real value, Fashion’s Night Out will once again be held next … [Read more...]

Convenience Store Luxurygoods? Yep, in South Korea

7-Eleven in South Korea plans another luxurygoods sale for the upcoming New Year's celebration.

Seoul—Ever stop by the 7-Eleven for a quick quart of milk, cigarettes or a Gucci handbag? Not likely, that is unless you are … [Read more...]

Cool-Girl Marni Label Goes Mass with H&M Collaboration

Styling a Marni for H&M photo shoot

Stockholm--The dust has barely settled on H&M’s Versace collaboration and already the fast-fashion retailer is preparing for … [Read more...]

Move Over Black Friday, Get Ready for a Bigger Small Business Saturday

Small Business Saturday 2011

New York—The big box retailers may be garnering most of the Black Friday buzz, but come Saturday, Nov. 26, thousands of small, … [Read more...]

Password Reset

Please enter your e-mail address. You will receive a new password via e-mail.